Eddie Shelton
Aerial view of a regional distribution center at dusk
Senior Director of Operations · Distribution · Transportation · Supply Chain · Atlanta, GA

Building distribution and transportation networks that move at scale.

More than 20 years running high-volume, multi-site networks across 3PL, cold chain, manufacturing, final mile, and retail distribution — budgets above $100M, a $21M capital plan, and organizations of 1,300+ associates in union and non-union environments.

See the record →Download resume404·655·1275
20+
Years of executive operations leadership
$105M
Labor and operating budget accountability
$21M
Capital expenditure plan owned
1,300+
Associates led across seven sites
Eddie Shelton — Director of Operations, Distribution & Supply Chain
01 — Profile

Operations leadership with a builder’s instinct.

Operations and distribution executive with more than 20 years running high-volume, multi-site networks across 3PL, cold chain, manufacturing, final mile, and retail distribution.

Launched an 800,000 sq ft greenfield distribution center nine weeks ahead of schedule, directed organizations of 1,300+ associates against budgets above $100M, and owned a $21M capital expenditure plan, annual operating plan development, and forecasting alongside full accountability for safety, service, cost per unit, labor, and regulatory performance. Operates credibly in union and non-union environments, converts demand planning into daily floor execution, and builds leadership benches that hold performance after the turnaround ends.

Career Highlights
800K sq ft greenfield launched 9 weeks early$21M capital expenditure plan$105M labor and operating budget22 DCs across six states1,300+ associates led29% throughput-to-cost improvement24% national on-time improvement$100M transportation cost center59% reduction in safety incidents18 months zero OSHA recordables99.8% on-time shipping · 99.3% inventory accuracyLean Six Sigma Black Belt
02 — Experience

Two decades of operational scale.

Aug 2026 — Present
NFI Industries / Cal Cartage
Atlanta, GA

Director of Warehouse Operations, Eastern Division

  • 01Direct multi-site warehouse, distribution, transportation, and safety execution across Eastern Division Centralized Examination Station operations in Georgia, Virginia, and Florida, governing service, cost, labor, and compliance standards under one regional operating system.
  • 02Protect U.S. Customs and Border Protection operating compliance across bonded CES facilities by standardizing chain of custody, inspection handling, documentation, and exam throughput controls.
  • 03Hold zero OSHA recordable incidents since assuming the division by instituting leader-led audits, daily floor accountability, and supervisor ownership of corrective actions.
  • 04Govern division labor plan and cost per unit (CPU) performance against the annual operating plan by standardizing weekly forecast, staffing, and performance review routines reported through Power BI dashboards.
Apr 2024 — Aug 2026
American Tire Distributors
Atlanta, GA

Operations Director

  • 01Launched the company's first 800,000 sq. ft. regional distribution center nine weeks ahead of schedule, serving 22 downstream DCs across six states, by designing the operating model, staffing structure, workflow, and startup execution plan from an empty floor.
  • 02Delivered 99.8% on-time shipping and 99.3% inventory accuracy across 30,000+ SKUs by rebuilding receiving-to-dock flow and installing a weekly KPI cadence built on WMS data and Power BI reporting.
  • 03Managed a $60M operating budget and a $15M transportation budget while holding cost per unit (CPU) within annual operating plan targets across 8 direct reports and 400+ associates.
  • 04Owned a $21M capital expenditure plan for the greenfield build, justifying material handling equipment, racking, and conveyance investment against multi-year volume forecasts and cost per unit targets.
  • 05Specified warehouse automation and MHE to the facility throughput design, matching conveyance, storage, and dock capacity to forecasted demand across 22 downstream distribution centers.
  • 06Closed the launch year with zero OSHA recordable incidents by embedding safety metrics, corrective actions, and accountability into supervisor scorecards before go-live.
Aug 2021 — Apr 2024
iJility
Atlanta, GA

Director of Operations, Multi-Site

  • 01Improved throughput-to-cost performance 29% and operational KPIs 14% year over year across seven cold chain sites by standardizing performance management, labor controls, and Blue Yonder WMS reporting across the network.
  • 02Sustained a 3.9x cost-efficiency rate across seven cold chain sites by integrating automated storage and retrieval system (AS/RS) throughput with slotting, replenishment, and labor plans.
  • 03Cut safety incidents 59% and sustained zero recordable incidents for 18 months by developing a 12-leader bench against defined KPIs, coaching routines, and succession planning.
  • 04Directed a $105M labor and operating budget across 12 direct reports and 1,300+ associates by aligning staffing, productivity, service, and cost per unit (CPU) targets to the annual operating plan.
  • 05Forecasted labor demand across seven sites by converting weekly volume projections into staffing models through SQL-based labor and throughput analysis, holding cost per unit to plan through peak.
  • 06Administered the collective bargaining agreement across seven facilities by partnering with union leadership on grievances, work rules, and scheduling while holding service and cost performance.
  • 07Maintained HACCP and food safety compliance across all sites by enforcing sanitation, temperature control, documentation, and audit readiness standards.
Feb 2017 — Aug 2021
Reddy Ice
Atlanta, GA

Plant General Manager, Hub Operations

  • 01Increased order fill rate 34% and eliminated chronic stockouts by converting production planning to a demand planning and S&OP cadence with sales across Atlanta hub and Macon distribution operations.
  • 02Maintained zero major process safety incidents across a four-year tenure as PSM Program Executive by directing EPA and OSHA compliance for ammonia refrigeration and facility risk controls.
  • 03Reduced turnover 25% and lifted employee retention by developing six operations leaders through structured coaching, performance reviews, and formal succession planning.
  • 04Led safety, production, warehousing, quality, distribution, and transportation for $25M in annual revenue across multi-location operations.
Aug 2015 — Feb 2017
Reddy Ice
Atlanta, GA

GA Market Distribution Manager

  • 01Cut delivery cost 21% and improved on-time performance 44% across five Georgia locations by standardizing routing and direct-store-delivery processes.
  • 02Ran DOT/FMCSA compliance for a 28-vehicle fleet through structured audits and driver accountability, holding a top-tier CSA safety score.
May 2014 — Aug 2015
PepsiCo
Orlando, FL & Atlanta, GA

Logistics, Distribution & Transportation Manager

  • 01Improved on-time delivery 24% while managing a $100M national transportation cost center by standardizing carrier RFP criteria, bid negotiation, procurement, and service level agreements within Oracle transportation and financial systems.
  • 02Maintained 100% DOT and FMCSA compliance with zero regulatory violations across company drivers and contracted carriers through structured governance and performance review.
  • 03Owned demand forecasting and the transportation annual operating plan for inbound raw materials and outbound distribution across the South and Southeast, aligning carrier capacity, cost, and service requirements.
Apr 2010 — May 2014
PepsiCo
Orlando, FL & Atlanta, GA

Distribution Manager

  • 01Directed direct-store and bulk delivery across 38 routes at 99.8% on-time delivery — the highest site performance in the company.
  • 02Reduced operational disruptions 41% through structured coaching, operational audits, and process analysis.
Feb 2006 — Feb 2019
Smoothie King North
Atlanta, GA

Franchise Owner / Operator

  • 01Owned full P&L for a 13-year franchise operation run alongside a full-time supply chain career, carrying revenue, margin, inventory, quality, and a team of 20+.
  • 02Kept the business profitable through the 2008–2010 recession by resetting labor models, renegotiating vendor terms, and reworking product mix to protect margin.
03 — Core Competencies

The toolkit, refined over 20 years.

Operations & Strategy

  • Multi-Site Operations
  • Distribution Center Operations
  • P&L Ownership
  • Network Startup & Optimization
  • Greenfield Launch
  • Cost per Unit (CPU)
  • Cost to Serve

Planning & Finance

  • Capital Expenditure (CapEx) Planning
  • Annual Operating Plan (AOP)
  • Operating & Capital Budget Planning
  • Forecasting & Demand Planning
  • Sales & Operations Planning (S&OP)
  • Labor & Workforce Planning

Transportation & Logistics

  • Transportation Strategy
  • Carrier Procurement & RFPs
  • 3PL & Contract Logistics
  • Final Mile
  • Cold Chain Operations
  • Inventory Accuracy

Labor Relations & Compliance

  • Union Labor Relations
  • CBA Administration
  • Safety & Risk Management
  • OSHA
  • DOT
  • FMCSA
  • EPA
  • CBP
  • HACCP

Process Excellence & Talent

  • Operational Excellence
  • Continuous Improvement
  • Lean Six Sigma
  • Root Cause Analysis
  • Change Management
  • Talent Development
  • Succession Planning
  • Retention & Engagement

Systems & Analytics

  • WMS
  • TMS
  • ERP
  • SAP
  • Blue Yonder
  • Oracle
  • Power BI
  • SQL
  • AS/RS
  • MHE
  • KPI & Performance Analytics
04 — Education & Certifications
Bachelor of Science, Business Administration & Management
Brewton-Parker College
Certifications
Lean Six Sigma Black BeltHACCP Certification — IHA AccreditedPSM Executive — Ammonia RefrigerationCSCMP Project Management for Supply Chain, 2026CSCMP Generative AI for Supply Chain, 2026Google Cloud Generative AI Leader
05 — Contact

Let’s build something that delivers on time.

Send a message
Email
eddieshelton@icloud.com
Phone
404 · 655 · 1275
LinkedIn
linkedin.com/in/eddieshelton
Based in
Atlanta, GA